Jimmy Choo is a pioneering, luxury accessories house. Established in 1996, the brand originated as an East London atelier, specialising in hand-crafted shoes; today it’s a global powerhouse with artisanal craft at its heart and an aesthetic grounded in modern glamour.

The collections are conceived by Creative Director Sandra Choi, who mastered the art of bespoke shoemaking from her uncle, Mr. Jimmy Choo, at his London-based studio. Sandra’s approach combines imagination and the joy of design with her incomparable expertise and innate understanding of product design. Each piece is designed in the London studio and brought to life by master artisans committed to upholding the highest standards of excellence; with the majority of production in the brand’s factories near Florence. Today, the collections encompass shoes, bags, accessories, jewellery, eyewear, and fragrance across men’s and women’s.