Launched in 2018 by founder Jerry Lorenzo, Fear of God Essentials serves as an accessible entry point to the high-end luxury aesthetic of the mainline Fear of God brand. It is built on a philosophy of elevating everyday streetwear staples—such as hoodies, sweatpants, and t-shirts—through exaggerated, relaxed fits and a muted, neutral colour palette.

The SS26 Collection represents a significant shift for the brand, introducing new textures, fonts, and an updated colour palette.